PR Blog

It’s noisy out there. There are now millions of pieces of content going out through various media channels from traditional media through to digital and social media. It’s easy for content to go un-noticed throughout the masses.   Yet, stand out content that’s ‘always on’…

I’m writing this following a very happy email from one of our clients, littered with smiley faced emojis, after being told that they’ve been shortlisted for an award that’s considered a major accolade within their industry.   I’m delighted…

Why should businesses invest in a long-term marketing strategy if they’re already seeing results from short-term campaigns? Many companies, notably smaller or younger ones, focus their marketing exclusively around driving short-term sales. However, the…

If you want to jump start your sales, then PR is a good starting point – here are four reasons why: Part of the buying journey   Increasingly, customers whether in the B2B or B2C industry, start their…

With over 3.78 million social media users as of 2021, it’s no surprise that piggybacking, or ‘newsjacking’, remains one of the most effective PR strategies you can use. That is, of course, when done correctly.    Smart off-the-cuff responses to breaking news and trending…

Think like a publisher  It’s well reported that in today’s digital age, where there is an abundance of information, attention is the ‘capital’ for every business looking to grow its customer base.  It’s no…

Our Director, Verity Blake, talks about the possibilities of PR in today’s digital age and how to connect with your customers in an authentic and genuine way that builds trust and confidence…

I find that public relations isn’t a term that many businesses easily identify with. From speaking to many business owners over the years, many understand it’s an essential part of the marketing…

Listen here to our fantastic client, Scott Muncaster, MD of Adactus, a specialist in booking and reservation systems, being interviewed on the Penny Smith breakfast show on Talk Radio discussing the launch of an exciting new social…