Aquobex is a leading global specialist in designing and engineering world-class flood protection solutions for homes and businesses. Its research-led approach is based on a deep understanding of how our built environment is developing in a rapidly changing climate. With a combined experience spanning over 50 years in the industry, Aquobex pioneers new approaches to flood management solutions from property level resilience to strategic city planning. Recognised by the Government and insurance industry, it is relied upon by organisations across the globe.
Aquobex is an Oxfordshire-based business founded by Managing Director John Alexander and Sales Director Gavin George in 2010. Both shared the same goal of bringing best industry practice to the flood market, with Gavin having his own near-miss on his home and discovering the lack of support and resources available for flood victims.
The purpose:
Aquobex engaged HeadOn PR to create a timely press and social media campaign that highlighted the importance of flood preparation to the public and to raise awareness of its flood protection solutions
Our Campaign:
HeadOnOn PR worked with Aquobex to create a top 20 essential elements to include in your emergency flood kit, with advice on preparing your home for a potential flood and solutions available.
With the news secured on highly authoritative news platforms and pushed out via social media, all with backlinks and an eye-catching Emergency Flood Kit infographic, designed by HeadOn PR, the PR campaign helped boost SEO, drive readers to the Aquobex website, and overall amplify public brand awareness.